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GETTING
THE WORD OUT
As
your Intero sales representative, what methods will
I use to attract buyers?
There are a number of different vehicles available to market your home to attract
motivated and qualified buyers. These include:
LOCAL,
NATIONAL & INTERNATIONAL MARKETING
How will I market
your home locally, nationally and, perhaps, internationally?
- We advertise on
local cable television networks to reach potential home buyers.
- I market homes
on my web site which is listed on national and international search
engines.
- Exclusive Preview
Showings are another method we use to attract qualified buyers in
the community.
- Our office hosts
a "caravan" of homes, bringing many active agents from
our office to view your home for potential buyers.
- Your home will
also be listed on our special "e-Caravan", an e-mail service
to other Realtors® and to interested potential buyers fron around
the world.
- A quality color
property brochure, highlighting the unique features of your home,
will certainly generate interest.
- Virtual Tour Business
Card CD-ROMs may be appropriate.
- I can feature
your home in Real Estate Showcase to be viewed by 1,000s of potential
buyers.
- Listing your home
in the Residence Sections of the local and national newspapers gives
your property maximum exposure.
THE
INTERNET
How will we use
the information superhighway to sell your home?
- Every week, thousands
of potential buyers and sellers visit my web site.
- A home that is
listed on the Internet can be seen by interested buyers from around
the world - 24 hours a day, seven days a week.
- My web site has
proven to be a successful tool in finding qualified buyers.
- I can create
a virtual tour of all your home's features to be shown to literally
1.000s worldwide on my web site.
- The homes I
list on the Internet sell up to 5% faster than those advertised
in more traditional venues.
MULTIPLE
LISTING SERVICE (MLS)
How does MLS work?
- Multiple Listing
Service is a constantly evolving database of properties that are
currently on the market in any given area.
- An MLS listing,
submitted by the seller's sales representative, generally includes
all the important information on a home such as square footage, number
of bedrooms and bathrooms, special features and the listing price.
- Quite often, MLS
is the first place a buyer's real estate representative will go to
find a home for their client, making this one of the most visible
and valuable mediums for selling a home.
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